“Collect, talk, disclose, investigate and research objects and architectonic, artistic and documentary evidences which witness, for different publics, history and socioeconomic and cultural development in Brazil in its relationship with coffee agribusiness in national and international range.”
“Be national and international reference as equipment responsible for safeguard and disclosure of historic, socioeconomic and cultural memory of coffee agribusiness.”
Search for excellence: availability and efficiency on provision of services and preservation of patrimony.
Educational practices toward to development of citizenship by culture.
Enterprising, creative, and flexible actions in museological practices.
Historical and cultural obligation for production and socialization of knowledge.
Be clear at all actions, transmitting confidence to everyone who have direct or indirect relationship with organization.
Searches for Museum sustainability and assurance of its own life.